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Geographical Indication (GI) tag

01 Jul 2025 GS 3 Science & Technology

Can a GI Tag Prevent Cultural Misappropriation?

Context: A recent controversy emerged after Italian luxury brand Prada showcased footwear inspired by Kolhapuri chappals, a GI-tagged Indian product, leading to accusations of cultural misappropriation.


What is a Geographical Indication (GI)?

  • A form of intellectual property that identifies products originating from a specific region, linked to that region’s reputation, quality, or characteristics.

  • India has 658 registered GI-tagged goods, including:

    • Chanderi sarees (MP)

    • Madhubani painting (Bihar)

    • Pashmina shawls (J&K)

    • Kancheepuram silk (TN)

    • Darjeeling tea (WB)

  • Unlike trademarks, GIs are public property, owned by local producer communities.

  • GI law in India: Geographical Indications of Goods (Registration and Protection) Act, 1999 (effective from 2003).


Infringement and Legal Challenges:

  • GI holders can initiate legal action against:

    • Misuse or false origin claims

    • Unfair competition or passing off

  • However, GI rights are territorial, valid only within the country of registration.

  • No international GI right exists by default.

  • Cross-border protection requires local recognition in each country.


Past Examples of Misappropriation:

  1. Basmati rice (1997):

    • Ricetec Inc. received a U.S. patent; later revoked after Indian objection.

  2. Turmeric (1995):

    • Patent on wound healing by University of Mississippi; revoked due to prior Indian knowledge.

  3. Neem (2000):

    • Patent on antifungal use revoked by European Patent Office after challenge by CSIR.


Preventive Measures Suggested:

  • Expand the Traditional Knowledge Digital Library (TKDL).

  • Develop a searchable database for brands to identify and engage with right-holder communities.

  • Encourage collaborative use of traditional knowledge rather than exploitation.


While GI tags offer local legal protection and preserve cultural heritage, they cannot fully prevent global cultural misappropriation unless reinforced by international recognition, vigilant enforcement, and digital documentation of traditional knowledge.



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